Launched at the 2024 edition of SHOT Show to celebrate the 75th anniversary of the company, the Swarovski AX Visio 10x32 binocular is a cutting-edge observation instrument representing the perfect symbiosis of digital intelligence and high-performance sport optics. The AX Visio combines analog brilliance with intelligent functions, making it an indispensable companion for nature explorers, outdoors enthusiasts, and hunters worldwide.

Offering high levels of definition, image clarity, and color transmission, with the addition of cutting-edge electronic and digital features, the Swarovski AX Visio 10x32 binocular assists in the identification of items or prey at the most extreme ranges through a specific built-in wildlife-focused artificial intelligence system, and allows users to take images and videos which can then be downloaded on a smartphone through the dedicated Swarovski Optik Outdoor App, also providing management options such as sharing (including live sharing of observation) and preference settings; the Outdoor App also allows users to manage updates for the AX Visio.

Developed over a course of five years, the Swarovski AX Visio integrates up to 390 hardware parts, including Swarovski’s precision 10x32 optic systems, spliced with the in-lens system capable of identifying over 9,000 birds as well as a host of other creatures.

MSRP for the Swarovski AX Visio 10x32 binoculars in the US starts at $4,799.00.